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AMA Ristorante by The Amatricianist
Public Relations | Marketing | Social Media | Influencer Marketing
To execute a comprehensive marketing strategy to increase AMA's brand awareness and drive customer engagement
With over 36 years of Italian culinary wisdom behind him, Chef Paolo decided to open AMA Ristorante by The Amatricianist to present the cuisine of his hometown Rome to Hong Kong people. He adheres to the concept of "Farm to Table,” with 99% of the ingredients that is used in the restaurant including meats, vegetables, cheese, wine, sauces and groceries are directly imported from Italy without additional processing. This provides diners with a truly authentic Italian dining experience.
The trattoria is hidden on the 25th floor of 208 JOHNSTON in Wanchai. The interior mimics a traditional Italian tavern to give a cozy yet intimate vibe. Italian movie posters cover the surrounding walls and a centrepiece projection which holds images of gorgeous Italian landscape transports you to the country of Italy. A full team of Italian staff from chefs to frontline waitstaff are ready to serve you, which encapsulates the whole Italian dining experience.
Another highlight of the restaurant is their terrace. Guests can finish off with a glass of wine with loved ones overlooking the view of Wanchai from the 25th floor.
